December 22, 2014


HUUB in lifetime commitment to junior triathlete Ben Dijkstra

Specialist wetsuit and apparel brand HUUB has hit another milestone in its ascendancy – with a career support program that backs young triathlete Ben Dijkstra for life.

The lifetime sponsorship commitment, which is believed to be a first for a sponsored junior triathlete, sees HUUB support Ben Dijkstra as he makes in-roads into a sporting career that has started to turn heads. The 16-year-old GB triathlete from Leicester is already a two-time Youth Olympic Triathlon Champion.

HUUB founder and CEO Dean Jackson said, “We are tremendously excited to be backing Ben as he gets set to take the triathlon world by storm. He is truly an incredible athlete, and our lifetime program will provide support as he sets sail on his triathlon journey.

“Equipped with the HUUB Archimedes II wetsuit, Ben knows that we've ‘got his back'; and he will be swimming in our most innovative product yet.”

The unique lifetime sponsorship arrangement sees HUUB increase the pay-outs to young triathlete Ben Dijkstra as he adds to his triathlon CV in the years ahead. The financial rewards ramp up as he earns titles from national champion, through to world junior champion, and beyond to ITU World Champion; and ultimately to IRONMAN World Champion – should his career take that direction.

Ben Dijkstra added, “To have this level of support from Dean and the HUUB family means so much. I know that I'm in safe hands with HUUB's groundbreaking wetsuits and apparel. This gives me, as still a young athlete, the confidence and desire to push myself to the next level.”

Ben Dijkstra first started racing at the age of four and, by the time he was 10, he was breaking national age records. Now aged 16, Ben has eight national titles to his name across various disciplines, including a first place finish the ETU European qualifier. As a result of this, Ben secured his spot with Team GB for the Nanjing 2014 Youth Olympic Games.

In August 2014, Dijkstra secured Great Britain's first gold medal at the Youth Olympics in Nanjing, in a nail-biting photo finish with Daniel Hoy of New Zealand. He then claimed his second gold medal with a TeamGB victory in the mixed relay triathlon event.

Then, in October 2014, Dijkstra managed to carve his name into the record books alongside the great Mo Farah following a superb performance at the ERRA National Young Athletes Road Relays. Running the final leg for Leicester Coritanian Athletic Club under-17s, he brought home the team gold in spectacular fashion.

Ben's time of 11 minutes 19 seconds at the relays equaled the course record at Sutton Park, Birmingham, which was set by Mo Farah in 1999.

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Thanks to tri247.com


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