Collagen: Improve recovery and reduce risk of injury

Collagen: Improve recovery and reduce risk of injury

Professor Greg Whyte is one of the world's leading sports and exercise scientists. Former Olympian, and ultra-endurance specialist, Greg knows a thing or two about pushing the limits of human performance. Besides his own personal challenges, Greg has supported almost 40 celebrity charity challenges, helping raise tens of millions of pounds in the process.

Throughout his career, he has used his knowledge of human physiology and exercise performance to help athletes all over the world achieve the impossible. It's why he partnered with U Perform back in 2017 and has been an invaluable ambassador since then.

With the help of Greg, we are excited to begin a new collaboration with U Perform, the UK's leading sports collagen brand, to bring the benefits of proven collagen supplements to more athletes worldwide. It is a collaboration born from a shared commitment to drive innovation and improve human performance, and we're excited to have you along for the ride… Or run or swim!

U Perform is built on the knowledge and experience of working at the cutting edge of collagen science and technology for over 20 years and is designed to further enhance recovery and performance through targeted nutritional supplements and expert advice.

What is collagen and why is it so important?

Collagen is the single most abundant and important structural protein in the human body. It shapes our muscles, ligaments, tendons, joints, even our hair, skin, and our nails too. With exercise and age, we continually break down this collagen, increasing our risk of aches, pains, niggles, and injuries that can dramatically affect our sporting performance.

Using scientifically studied and proven Bioactive Collagen Peptide® formulations, U Perform is the UK's no.1 sports collagen brand - delivering products that, when taken daily, are designed to optimise your recovery from exercise and injury as well as reducing the risk of injury, to ensure you reach the start line ready to perform.

Like HUUB, Greg and the team at U Perform have a passion for improving an athlete's performance. By adopting the latest scientific innovations in sports nutrition, they can deliver functional and effective products for athletes of all abilities, from the weekend warrior to seasoned Age Groupers, up to elite professionals. U Perform proudly supports some of the country's best multisport athletes, including Non-Stanford, on her recovery from knee surgery all the way to her monumental 2022 European Championship title in Munich.

Every batch of U Perform's signature collagen products is pre-market tested for banned substances under the 'Informed Sport' program to ensure your safety. Products undergo rigorous testing using ISO 17025 accredited methods to provide the highest level of assurance for athletes.

U Perform's co-founders represented Great Britain at elite level, Greg and James at World & European Championships and Greg at two Olympics. So, they both understand and value the importance of products that have been banned substance tested.

As a valued customer of HUUB, Greg is excited to share with you a 25% off discount for use across the U Perform range. Just use the code HUUB25 at checkout! Discount code offer is not available in conjunction with any other offer or discount, including bundles and subscriptions.